Dalanda Jallow represents the bright future of the tiny West-Africa nation of The Gambia.  As a high school senior Dalanda has designs on attending university next year - an endeavor to which few from her town aspire.  Fewer still make it happen.  Dalanda will carry with her to college lessons learned as an active participant in a local organization called Better Africa Youth Initiative (BAYI), which empowers young people in The Gambia to make positive, healthy life decisions and to realize their full leadership potential.  She has participated in numerous undertakings to make her community a better place, and is determined to give back to those in need once she finishes university.

Has your non profit organization decided to take the next step in building a successful donor program? Do you want to rely on more than just grant proposals and word of mouth for your program dollars? It might be time to consider planning a fundraising event.  Be prepared; it is not as easy as it sounds.  By remembering the 5 W’s, your planning should get a whole lot easier.